NCW – Consumer Education and Promotion Committee Announces 2025 Beef Ambassador Contest and Advocacy Training

Happening Wednesday, June 11

LINCOLN, NE (April 29, 2025) – Nebraska Cattlemen’s (NC) NCW – Consumer Education and Promotion Committee is pleased to announce the 2025 Nebraska Beef Ambassador Contest and Advocacy Training will take place in conjunction with NC’s 2025 Annual Midyear Meeting. The contest and advocacy training will take place on Wednesday, June 11 at the Farm Credit Services of America office in Kearney, Neb., beginning at 1:00 p.m. CT.

The Nebraska Beef Ambassador Contest and Beef Advocacy Training provides an opportunity for future beef industry leaders, ages fourteen to twenty-four years old, to sharpen their advocacy skills and strengthen their knowledge of the key issues facing the number one industry in Nebraska.

The Nebraska Beef Ambassador Contest requires participants to address current issues facing the beef industry with both a written response and a mock media interview. The contest is separated into two divisions, senior and collegiate. Cash prizes will be awarded, and the two first-place division winners will receive a belt buckle. The first-place senior and collegiate winners will become official Nebraska Beef Ambassadors for a full year. They will work to educate consumers and students on the importance of beef. At the end of their one-year term, the collegiate Nebraska Beef Ambassador will be awarded a scholarship on behalf of the Nebraska Cattlemen Research and Education Foundation.

Registration and additional details can be found on the Nebraska Cattlemen website at www.nebraskacattlemen.org. For more information, please contact [email protected] or call (402) 450-0223. 

The 2025 Nebraska Beef Ambassador Competition and Advocacy Training is sponsored by Farm Credit Services of America and Purina Animal Nutrition.